why they turned it into a billboard, i'll never know...
 

That get money, that's why.

Would You Wrap Your Car in an Ad for $400? - TIME

The truth on how to get a free car or auto wrap. | Paid To Drive - Auto Wrap

This is a trick to advertise their product in a general way. It is not a billboard its called car signage or car sign writing and its a very powerful technique now a day to advertise. But i think it totally changes the look of our car i our car looks like a running billboard.

One of my associates does that here in my town in Ohio.. :)

The wrap looks well done on that car.